In this episode, Krystle Steinhoff from Thrive Early Learning provides a comprehensive guide on trademarking your early childcare business.

Our Expert Krystle Steinhoff

Krystle, CEO and Executive Director of Thrive Early Learning, is dedicated to crafting an ideal environment where children, parents, the team, and the community can flourish together. Raised in Statesboro, she crossed paths with her husband, Rob, in Richmond Hill over two decades ago. Krystle’s drive to establish Thrive stems from her journey as a working mother of two boys, now aged three and almost two, navigating the challenge of finding reliable care when she needed it. Before embarking on her journey with Thrive, Krystle honed her skills as an attorney specializing in corporate and trademark law for several years.

In this episode, we cover:

– Identifying what to trademark
– Considerations for childcare businesses with multiple locations
– Filing for a trademark
– Post-trademarking considerations

A sneak peek inside the episode:

“As entrepreneurs, we put a lot of time and money into coming up with a name, and then you’ve got to do the branding and the marketing, and there’s nothing worse than spending all of that time and money on those things only to get a cease and desist letter from somebody who has a name that’s similar.”

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